I designed this site based around the character and personality of the people I met in this Alabama law firm’s office, as well as the building’s interior and exterior aesthetic elements.
The office as well as the staff both had a southern warmth and hospitality that I wanted the maroons and beiges to work together to convey. Brick was a strong factor in the office decor, so I tried to mimic a block-type of layout in the overall design by using various blocks of maroon against the beige. Likewise, I also wanted to show off the friendliness and welcoming demeanor of the attorneys and staff there.
For the fonts I chose a classic serif for the headings, with a modern sans-serif for the main body text.
Some design elements were modified prior to launch.